Ep. 709: India’s COVID-19 Risk Communication Plan

Public health incidents around the world have demonstrated that a well-timed and well-executed risk communication plan can help manage circumstances on the ground in a much better way. However, in unusual circumstances like the existing COVID-19 pandemic, implementing effective communication methods is difficult. In this episode, Mahek Nankani and Apurva Kumar talk about the communication successes and failures of the Union government and discuss the significant lessons we have learned for future crisis management.

Suggested Readings:

Risk Communication Initiatives amid COVID-19 in India: Analyzing Message Effectiveness of Videos on National Television

Risk Communication During COVID-19

Community and Risk Communication: Experience of COVID-19 Communication in India