The BJP’s Magic Formula

This is Episode 45 of The Seen and the Unseen, the weekly podcast hosted by our editor,  Amit Varma.

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Over the last few years, the BJP has built the most formidable election machine in human history. Prashant Jha, author of the book ‘How the BJP wins’, joins Amit Varma in episode 45 of The Seen and the Unseen to break down the elements behind their success.

Also read: Inside the BJP Machine, Amit’s review of Prashant’s book, which you can buy here.

Check out the archives of The Seen and The Unseen.

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